Senior content strategist who loves storytelling and connecting the content dots.
Hi, I’m Naomi Parton.
Sorry to disappoint, but there’s no relation to Dolly. Although one of these days I’m going to answer yes to that question and see what happens…
I'm a marketing-minded creative with a diverse background in content creation and growing businesses. I have more than a decade of experience in writing, television, market research, and brand strategy. I’ve worked at large corporations, small businesses, and as a business owner myself.
Storytelling was my thing before “content” was a buzzword. An early adopter of YouTube (my videos currently have over one million views), I went to college for film and television. My career began in TV production writing scripts and conducting behind-the-scenes interviews—and that role soon expanded to include creating blogs and social media content. I’ve always had a knack for seeing the entire communications landscape for what it is and I’m able to transition easily across all channels.
Currently employed as a full-time senior content strategist, I'm also an entrepreneur, photographer, recreational softball player, and fan of the Oxford comma (but don’t worry—I know that’s not everyone’s cup of tea). I’ve also had the honor of being a ghostwriter on two best-selling books. I thrive making complex topics simple, relatable, and engaging for the user.
While this portfolio is just a sliver of everything I’ve done throughout my career, I hope it gives some perspective as to how I think and work.
AREAS OF EXPERTISE
Copywriting
Content Marketing
SEO
Content Development
Scriptwriting
Social Media
Brand Voice